Earnouts in M&A: Definition, Structure, and Accounting

What is an Earnout?

An earnout is a contractual arrangement where a portion of the purchase price for a business is contingent on the target company achieving certain financial performance targets post-closing. It bridges the gap between buyer and seller valuations when there's disagreement on future prospects.

Why Use Earnouts?

  • Alignment of interests: Sellers remain incentivized to grow the business post-acquisition
  • Risk mitigation: Buyers protect against overpaying if future performance falls short
  • Information asymmetry: Resolves valuation gaps when buyers lack full visibility into the business
  • Retention mechanism: Key employees often stay through earnout period

Common Earnout Metrics

  • Revenue: Total sales over a specified period
  • EBITDA: Earnings before interest, taxes, depreciation, and amortization
  • Net Income: Profit after all expenses
  • Customer metrics: Retention rates, new customer acquisition
  • Product milestones: Launch dates, regulatory approvals

Structure Considerations

Time Period

Earnout periods typically range from 1 to 5 years, with 2-3 years being most common. Shorter periods reduce risk but may not capture full business potential.

Measurement

Define metrics clearly to avoid disputes:

  • Which accounting standards apply (IFRS or US GAAP)?
  • How are exceptional items treated?
  • What adjustments are permitted?
  • Who audits the calculations?

Capping and Collars

Buyers often limit upside (cap) and downside (collar) to manage risk:

  • Cap: Maximum earnout payment regardless of performance
  • Collar: Minimum payment even if targets aren't met
  • Stretch targets: Higher payouts for exceeding targets

Accounting Treatment

IFRS 3 - Business Combinations

Under IFRS, contingent consideration (earnouts) is measured at fair value at acquisition date. Changes in fair value after acquisition generally go through profit or loss.

ASC 805 - Business Combinations (US GAAP)

US GAAP takes a different approach:

  • Initial measurement at acquisition date fair value
  • Subsequent changes generally adjust against goodwill
  • Exception: Measurement period adjustments for facts that existed at acquisition

Tax Treatment

Earnout payments are generally:

  • Treated as additional purchase price (capital in nature)
  • Added to the target's cost base for capital gains purposes
  • Deductible to the buyer as amortization under applicable rules

Key Risks and Disputes

  • Metric manipulation: Seller incentives to game the system
  • Change of control: What happens if buyer sells?
  • Operational interference: Buyer actions that negatively impact metrics
  • Dispute resolution: Arbitration clauses and governing law

Conclusion

Earnouts are a powerful tool in M&A transactions, bridging valuation gaps and aligning incentives. However, they require careful structuring, clear definitions, and robust accounting policies to avoid post-closing disputes.

Author

Amy is a Certified Public Accountant (CPA), having worked in the accounting industry for 14 years. She is a seasoned finance executive having held various positions both in public accounting and most recently as the Chief Financial Officer of a large manufacturing company based out of Michigan.